{"id":6472,"date":"2018-04-09T23:00:59","date_gmt":"2018-04-09T23:00:59","guid":{"rendered":"http:\/\/www.clio.com\/uk\/?post_type=blog-post&#038;p=6472"},"modified":"2026-02-27T23:48:46","modified_gmt":"2026-02-27T23:48:46","slug":"lawyers-respond-faster","status":"publish","type":"post","link":"https:\/\/www.clio.com\/uk\/blog\/lawyers-respond-faster\/","title":{"rendered":"How Lawyers Can Respond to Enquiries Faster and Get More Clients"},"content":{"rendered":"<p><span style=\"font-weight: 400\">How do clients decide whether they\u2019d like to hire a lawyer? <\/span><span style=\"font-weight: 400\">According to the <\/span><a href=\"https:\/\/www.clio.com\/uk\/guides\/legal-trends-report-2022\/\"><i><span style=\"font-weight: 400\">2022 Legal Trends Report<\/span><\/i><\/a><i><span style=\"font-weight: 400\">,<\/span><\/i><span style=\"font-weight: 400\"> response time is the second-most important factor in choosing a law firm.<\/span><span style=\"font-weight: 400\"> This shouldn\u2019t be surprising\u2014often, if your client is looking for legal assistance, they\u2019ll likely want it sooner rather than later. <\/span><\/p>\n<p><span style=\"font-weight: 400\">The amount of time it takes for you to respond to a potential client can make a huge difference in your ability to secure their business. <\/span><\/p>\n<p><span style=\"font-weight: 400\">As <\/span><a href=\"https:\/\/www.natlawreview.com\/article\/how-lawyers-can-improve-client-response-time\"><i><span style=\"font-weight: 400\">The National Law Review<\/span><\/i><\/a> <span style=\"font-weight: 400\">puts it: <\/span><\/p>\n<blockquote><p><span style=\"font-weight: 400\">\u201cWith the availability of email, text messaging, and social media communications, client demands for lawyers are higher than ever. Clients expect their lawyers or legal team to respond within seconds.\u201d<\/span><\/p><\/blockquote>\n<p>In today\u2019s demanding market your clients have more choices than they can handle, and they expect you court to them immediately. Law offices that respond quickly and through modern and convenient means will win client business and loyalty far more frequently than those who fail to modernise and adapt.<\/p>\n<p>So, if the bottom line is fast response, exactly how fast do you need to respond? The answer may surprise you. Responding to an inquiry from a potential client <a title=\"Study on lead response times\" href=\"http:\/\/www.onecavo.com\/wp-content\/uploads\/2015\/11\/MIT-InsideSales.com_Lead-Response-Management.pdf\">30 minutes after they contact you versus five minutes<\/a> after they contact you means you are 100 times less likely to secure them.<\/p>\n<p>That means it\u2019s important to have a system in place that can support rapid responses. From using app messaging and SMS, to implementing an automated client response system, to hiring staff who can respond to potential clients quickly, here are the top ways lawyers can secure more new clients with quicker responses:<\/p>\n<h3>1. Consider texting<\/h3>\n<p><span style=\"font-weight: 400\">Everyone texts, including your clients. More and more people are becoming smartphone-dependent\u2014<\/span><span style=\"font-weight: 400\">an estimated <\/span><a href=\"https:\/\/www.statista.com\/statistics\/271851\/smartphone-owners-in-the-united-kingdom-uk-by-age\/#:~:text=The%20smartphone%20penetration%20rate%20in,of%2093%20percent%20in%202022.\"><span style=\"font-weight: 400\">93%<\/span><\/a><span style=\"font-weight: 400\"> of the UK population own or have access to a smartphone.<\/span><\/p>\n<p>If this trend continues, law offices that still depend on calling and leaving voicemails will soon be left behind. Texting with your clients makes it easy for you to communicate quickly and on a device that\u2019s most convenient to your client. Clients can send quick texts with updates that may affect their case, and if needed, you can respond quickly as well.<\/p>\n<p><span style=\"font-weight: 400\">Bulk text messaging services like <\/span><a href=\"https:\/\/www.textmagic.com\/business-text-messaging\/\"><span style=\"font-weight: 400\">TextMagic<\/span><\/a><span style=\"font-weight: 400\"> allow users to send texts from their business, so that your clients will see your law firm\u2019s name or your business number as a sender instead of your personal details. Such software also allows you to schedule texts and send them right from your email, desktop software, or mobile app.<\/span><\/p>\n<h3>2. Give your staff the tools to be efficient<\/h3>\n<p>Depending on the size of your law firm and the number of clients you have, you may not be able to respond directly to your clients&#8217; messages. However, with the right tools and processes, your staff can give your clients and potential clients the quick responses they\u2019re looking for.<\/p>\n<p>For example, text messaging services, as mentioned above, can help you and your staff respond to client enquiries quickly and efficiently, ensuring no message slips through the cracks. In addition to providing quick responses via text, you may also want to send reminders and updates via text. Here are a few examples:<\/p>\n<ol>\n<li>Send an appointment reminder to a client the day before their meeting<\/li>\n<li>Follow up on your last meeting to see if a client has questions<\/li>\n<li>Notify your client via text when there\u2019s an update to their case<\/li>\n<\/ol>\n<h3>3. Make sure your website is mobile friendly<\/h3>\n<p>Is your website mobile friendly? To help you find out, here\u2019s a <a title=\"Clio blog post on the law firm website checklist\" href=\"https:\/\/www.clio.com\/resources\/digital-marketing-lawyers\/lawyer-websites\/\">quick checklist<\/a>:<\/p>\n<ul>\n<li>Can you use your law firm\u2019s website easily on a mobile device?<\/li>\n<li>Does it download quickly on a mobile or does it take forever to load?<\/li>\n<li>Does it have autofill forms that allow clients to send an inquiry without having to provide a cumbersome amount of information?<\/li>\n<\/ul>\n<p>If you don\u2019t have a mobile-friendly site, you\u2019re missing out. Clients don\u2019t just want a fast response from you: They want a quick and simple experience reaching out to you. If a potential client is checking out your website from their mobile device, chances are they will want to reach out to you right away.<\/p>\n<p><span style=\"font-weight: 400\">Make it easy for clients and potential clients to contact you quickly and conveniently via your mobile site by <\/span><a href=\"https:\/\/good2bsocial.com\/why-a-mobile-first-law-firm-web-design-is-critical\/\"><span style=\"font-weight: 400\">optimising your site for mobile<\/span><\/a><span style=\"font-weight: 400\">.<\/span><\/p>\n<h3>4. Don\u2019t forget about data security<\/h3>\n<p>As much as you want to get new clients and respond to messages as quickly as you can, you\u2019ll always want to put the security of your firm and your clients first. Make sure all the data that passes through the communication channels you use is <a title=\"Clio blog post on encryption for law firms\" href=\"https:\/\/www.clio.com\/blog\/encryption-for-law-firms\/\">encrypted<\/a> so you minimise the risks of a data breach.<\/p>\n<p>Taking shortcuts when it comes to security is never worth it in the end\u2014it creates more problems than it solves. Taking measures like consolidating data storage locations, using cloud-providers with a good security track record, limiting the number of employees who have access to certain data, using effective (and yes, sometimes costly) security software, and encrypting data while it\u2019s in transit will all help keep your firm and client data safe.<\/p>\n<p>Lawyers who adapt to the modern mobile client\u2019s fast response expectations may soon find themselves with a larger client base. Today\u2019s clients expect fast responses, and with the right tools, that\u2019s entirely possible.<\/p>\n<h5>About Alexa<\/h5>\n<p>Alexa Lemzy is the customer service manager at both\u00a0<a href=\"https:\/\/assignyourwriter.co.uk\/team\/alexa-lemzy\/\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/assignyourwriter.co.uk\/team\/alexa-lemzy\/&amp;source=gmail&amp;ust=1671650498490000&amp;usg=AOvVaw2fZpGbRlI-GSKL9rGk3ELa\">Assignyourwriter<\/a> and TextMagic, a bulk SMS provider for businesses. She is passionate about building client relationships, time-saving automation, and mobile technology. If you have a question for Alexa, or want to check out her other articles,\u00a0follow <a title=\"Alexa Lemzy on Twitter\" href=\"https:\/\/twitter.com\/alexa_lemzy\">@Alexa_Lemzy<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Find out why responding quickly to potential clients matters, and how your firm can respond faster to get more clients.<\/p>\n","protected":false},"author":2,"featured_media":6474,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[12,32],"tags":[],"coauthors":[34],"class_list":["post-6472","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","category-technology","content_category-client-experience"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.7 (Yoast SEO v24.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How Lawyers Can Respond to 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