Episode 42: Mark Britton, Founder of Avvo

Our last guest for Legal Industry Transformation Week is someone who has literally shaped the legal industry: Mark Britton, Founder and former CEO of Avvo. A unique mix of startup founder, public company executive, lawyer, and SEC regulator, Mark possesses valuable insights into the legal profession’s challenges in the present—and its opportunities for the future.

In this episode, Mark and Jack Newton discuss:

  • How and why Mark started Avvo, an online marketplace for legal services
  • Some of the limiting mindsets and patterns that are holding legal back
  • What law firms should learn from business people and companies like Uber and Amazon
  • Key ways that the legal profession can innovate—and why it must