Contents
What are the best law firm web design companies? How to find the right law firm web design company Understanding the cost of hiring a law firm web design company Final thoughts on law firm web design
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Partnering with law firm web design companies to enhance your firm’s online presence can provide significant marketing and client experience advantages. However, effective law firm web design isn’t always a simple task for legal professionals. Creating a polished, informative, and easy-to-navigate website isn’t typically taught in law school, and a basic website might mean missing out on the valuable marketing opportunities a well-designed site can offer.
This is where law firm web design agencies can help. Read on to learn more about how to find the right law firm web design company—and for a list of some of the best law firm web design companies.
If you need a website for your law firm but have a limited budget, check out Clio Grow’s law firm website builder—Get your website up and running in just three steps!
What is the purpose of a law firm website?
A law firm website is a crucial first impression for potential clients searching for lawyers online, and it’s a way to establish and reinforce your brand, and a showcase of what your firm offers. A law firm’s website is also a prime opportunity to capture leads and attract new clients.
Put simply, a website can be an indispensable marketing tool for your firm—especially with the right law firm website design.
What are the best law firm web design companies?
When it comes to the best law firm website design company for your law firm, there’s no one winner that works for every practice—what’s best for your firm depends on your specific needs and budget.
While you can use specific criteria and questions to help you vet potential providers (more on this in the next section of this blog post), exploring the following popular law firm website design and marketing companies is an excellent place to kick off your search:
Above the Bar Marketing
In addition to a range of marketing services designed to help lawyers grow their law practices, Above the Bar Marketing offers website design services for law firms. Above the Bar Marketing’s websites are made to be visually attractive while also ensuring they’re fast, mobile responsive, and set up to help convert your website’s visitors into potential clients.
GNGF
GNGF is a legal marketing agency that works exclusively with law firms—which means they understand the unique needs of law firm website design. GNGF’s law firm websites are optimized for speed, performance, Google rankings, and traffic from mobile devices. The company offers a variety of website design services ranging from “Get Online” fast themes for WordPress to custom law firm websites to enterprise-level hosting and web support.
iLawyerMarketing
iLawyerMarketing’s professional website designers work with clients to create search engine optimized (SEO) websites for law firms, developed specifically to make a great first impression on potential clients. Each website is custom-designed, allowing firms to get a website that matches their unique goals, selling points, and needs.
Justia Elevate
While you may already be familiar with Justia as a legal research tool, the company also offers legal marketing solutions and law firm website design through Justia Elevate. Justia Elevate’s websites are powered by a tailored WordPress platform that was made specifically to create functional websites for lawyers.
JurisPage
JurisPage is a website design and marketing agency made exclusively for law firms.
You can check out JurisPage’s portfolio online for examples of their law firm website designs. Law firms that use Clio along with a JurisPage-powered website can improve their web presence while streamlining lead generation and the client intake process—JurisPage-powered websites can easily connect with Clio, thanks to JurisPage’s Clio integration.
LawLytics
LawLytics is an all-in-one law firm website solution offering website marketing and attractive, mobile-friendly, turn-key websites for law firms. LawLytics also integrates with Clio, making it easy to seamlessly connect information that comes via your website with Clio—saving time and reducing the chance of manual data entry errors during the client intake process.
PaperStreet
Founded in 2001 by a lawyer—and designed specifically for lawyers—PaperStreet offers law firm website design, SEO, and digital marketing services. When it comes to law firm website design, PaperStreet’s designers work directly with law firms to create custom designs that are tailored to each firm’s specific marketing goals.
Postali
Postali is a full-service marketing agency for lawyers and law firms. In addition to creating custom legal marketing plans for law firms, the agency also offers law firm website design services. The process of creating Postali’s custom law firm websites begins with research and competitive analysis to help firms stand out against their competition. They can also help firms develop or refine their branding and logo design as part of the website design process.
Scorpion
Scorpion delivers digital marketing solutions for local businesses in various industries, including legal. The company offers a range of law firm-specific digital marketing services, including website development and lawyer marketing services.
The Modern Law Firm
Focusing on smaller law firms, The Modern Firm provides law firm website design services that boost a firm’s visibility and attract new clients. The Modern Firm helps solo and small law firms to create new websites or to upgrade existing sites in need of a refresh.
Thrive
Thrive is a results-driven digital marketing agency that offers website design services for law firms. Thrive’s law firm web design experts work with law firms to build tailored websites. They also have a range of digital marketing services that can help boost a law firm’s web presence, such as search engine optimization, content writing, and video production for websites.
How to find the right law firm web design company
According to the ABA’s 2023 Websites & Marketing TechReport, website design is the most common marketing activity that firms turn to external consultants for help with. Specifically, of the firms surveyed that hired an outside consultant or agency for marketing activities, 42% hired externally for website design.
But once your firm is ready for professional website design, how do you choose the right law firm web design agency?
First, consider the following factors when evaluating a potential law firm web design company:
- Experience in website design for law firms. Does the company have experience or specialize in law firm websites, or does it predominantly design websites for other industries?
- Legal marketing and SEO skills.
- Past successes. Has it created other websites on par with the quality of work you’re expecting?
- Fit for firm size and needs. Consider if a company suits your firm’s current needs, as those specializing in larger firms may not be ideal for solo or small practices.
- Technical capabilities. Can the company design a website that’s responsive, fast, mobile-friendly, and secure?
- Support. Ongoing customer support and maintenance assistance is key to ensuring your website is up-to-date and functions well in the future.
- Reputation. Don’t just take the company’s word for it—look for reviews and testimonials from other law firms.
- Budget. Look for a design company that offers transparent pricing and fits within your firm’s marketing budget.
Once you’ve narrowed down a potential law firm website design agency, ask questions to help get a better feel of if it’s a fit. Some questions to consider include:
- What is your pricing for website design? What pricing options are available for ongoing website support?
- What services do you offer related to website design and SEO?
- What is your experience designing legal websites for firms in my practice area?
- Do you currently have availability to work on our firm’s website? Once you start, how long will the process take?
- What do you offer for ongoing customer support and training resources?
- What is your approach to SEO? What are my options when it comes to integrating SEO into the website?
- What happens if something on the website breaks or there’s a security update needed?
- How do you design for mobile-friendliness?
- How do you design for accessibility?
- Will I be able to make changes to the website? If not, how long does it typically take for your firm to make a requested change or update on a site?
- Who will own the website’s domain and hosting accounts?
- Can you provide examples of past success or testimonials from previous law firm website clients?
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Understanding the cost of hiring a law firm web design company
Budget is one of the most important factors when investing in professional law firm website design. However, determining how much your firm should spend on a website isn’t always simple or straightforward.
How much should a law firm website cost?
The amount that a law firm web design will cost varies considerably based on the size and scope of your firm’s website needs. Depending on what a firm needs, the cost of professional website design could range from a few thousand dollars for a basic website design to upwards of $20,000 for a custom website design.
Common factors that influence the cost of web design services include:
- The number of pages on the website
- Design elements (such as custom graphics, logo design, or interactive features)
- Advanced features and functionality (like integrating lead qualification forms, booking systems, or payment gateways)
- Customization (for example, custom branding elements like color palette selection)
- Content creation (such as graphic creation, photography, or copywriting)
- SEO (such as keyword research or technical SEO)
- Responsive design (such as making the website mobile-friendly)
- Support (for example, ongoing customer support and maintenance assistance)
- Languages (such as translating the website copy into multiple languages)
Final thoughts on law firm web design
In today’s digital age, there’s no way around it: law firms that want to stay competitive need to cultivate a strong online presence—which means they need a law firm website.
While most legal professionals don’t have the expertise to design an effective law firm website themselves, law firm web design agencies can help. A website design specialist—particularly one that specializes in websites for law firms—can help your firm create a professional, informative, SEO-optimized, and customized website that conveys your firm’s brand and makes it easier for potential clients to find your firm.
However, if hiring a law firm design agency doesn’t fit into your firm’s marketing budget right now, it’s still a good idea to get a website up and running as soon as possible to start building your firm’s online presence. Clio’s law firm website builder makes it easy to create a simple, single-page website, complete with built-in connections to Clio, to get you started.
Why would a law firm not have a website?
One of the primary reasons that a law firm might not have a website is because it relies on traditional client-acquisition methods and doesn’t need to generate new business from having an online presence. Alternatively, a firm may not have a website because it serves a specific niche market with a client base that doesn’t find them commonly online.
What is SEO for law firms?
Search engine optimization (SEO) for law firms is the practice of optimizing website content and website structure to drive more traffic to a law firm’s website by means of boosting the website’s position in search engine results pages. By using SEO strategies like creating quality content, using technical SEO, and optimizing relevant keywords, law firms can rank higher on search engine results pages, making it easier for potential clients to find them when searching online.
We published this blog post in May 2024. Last updated: .
Categorized in: Marketing
